HOW TO MAKE MONEY AS A PARTY PLANNER
Let's Plan A Party! "MAGIC" is the buzz word that usually describes
what
this business offers. No - the Party Planning business we're talking
about
has very little to do with Goof-Doop The Clown or serving cake and
ice cream
to 6-year old kids.
CORPORATE SCENE
For a Party Planner, this is where the money is. And if you have the
knack
for organizing fun things for grown ups, you're in for a big - $100
Million -
surprise. And it's a business worth celebrating.
BROKER MENTALITY
This is a business you can virtually start with little or no capital.
All
you need is a great idea and a client who wants to have fun. The best
way
to implement this business is to act as the broker for all services
entailed
in any given event.
You do not prepare the food, you hire a caterer. You do not sing or
dance,
you hire entertainers. In fact, in some real big parties, you can
negotiate
with talent agencies to have celebrities attend your party.
For example, you can have named stars "drop by" your party for around
$10,000
or better. If your budget cannot afford the real celebs at $10,000
a piece,
then you can hire look-alikes for $200 a night. Do not introduce them
in the
party, just let them roam around and mingle with the guests.
THEME PARTIES
You can also plan an event around a theme, depending on the reason
for the
party and the number of people attending.
You can build festivals around parties. If the party is an extension
of a
convention, work around ideas that are conducive to people in that
trade or
industry.
START-UP
To get started, line up businesses that are involved in parties: florists,
videographers, caterers, hotel managers, equipment rental companies,
and
others.
Set your rates based on the price lists of these related businesses.
These
tie-in companiwes will dictate the way you structure your prices.
Once ready, compile a mailing list of potential corporate accounts
in your
area. If you live in a city with a convention center, it would be
ideal to
do some networking and get referral business.